The Future of Human Computer Interface and Interactions

Introduction The society today has completely changed due to technology. Technology is changing at a very rapid rate and with the changes come the need to adapt to them. Computer has changed the way human being does his activities (Beaureau 2008, p.36). Unlike before when most of the activities were done manually, computer has enabled automation of most of activities, especially in large companies.Advertising We will write a custom essay sample on The Future of Human Computer Interface and Interactions specifically for you for only $16.05 $11/page Learn More It is now possible for a manager to monitor activities taking place in a different company’s branch from where he or she is by use of computerized gadgets. Management and other duties have been redefined by introduction of the modern day gadgets that are computer controlled. The Future of Human Computer Interface and Interactions Human Computer Interface refers to the interactivity between com puter and people (Sutherland, Robertson and John 2009, p.49). Unlike other gadgets that do not communicate with the user, computer is the only tool that will have a direct communication with the user. This interactivity is made possible by both the software and the hardware. The user passes the communication by use hardware like mouse and keyboard and receives the communication through characters displayed on monitor, or through sound. However, this method of communication is only reliable to people who are not handicapped. People without hands and those that are mentally handicapped may not be in a position to operate the traditional computers properly (Rodgers and Streluk 2002, p.98). However, this may be changing very soon. Dr. Eric Leuthardt and a group of other scientist have developed a new computer interface that would accommodate the physically handicapped. This interface allows one to control the computer using the brain. The computer is programmed to read the mind and resp ond to the demands of that mind. By using the power of their thought, these physically handicapped individuals are able to control the cursor to issue commands to the computer. This interface will also benefit individuals with spinal code injuries or paralysis This invention is so sophisticated as in makes it possible for anyone to use this gadget regardless of the physical challenges that one may be having. Moreover, it comes with speed as the commands will be issued as soon as they come to the mind.Advertising Looking for essay on computer science? Let's see if we can help you! Get your first paper with 15% OFF Learn More When iPad was launched, everyone was asking what the next invention will be. A group of Australian scientist has come with a new invention that is very similar to that of iPad. It has the ability to read anything placed on it. This makes it very appropriate in places that require high level of security like in the airports or the five star hotels. I t can also be of good use in places like supermarkets in the billing section. The future of human computer interface and interactivity is already here. Life is becoming easier with every technological invention. This has a positive impact both in the short and long run, especially in the field of entertainment and digital divide. Human being will also be able to delegate much of his duties to computers. A keener look into this phenomenon will reveal that in as much as these inventions are necessary and that they have positive impact on mankind, it is also true that they come at a cost. The effect of these sophisticated machines on the environment is adverse, especially when poorly disposed (Abbot 2001, p.79). These inventions will also impact negatively on culture, as life becomes what one wants, regardless of age. It is therefore necessary to take care as we embrace this technology. List of References Abbot, C 2001, ICT: Changing Education, New York, Routledge. Beaureau, B 2008, In formation and Communication Technology: The Industrial Revolution That Wasn’t, New York, Lulu. Rodgers, A, and Streluk, A 2002, ICT Key Stage 1, London, Nelson Thornes Ltd. Sutherland, R, Robertson, S and John, P 2009, Improving Classroom Learning with ICT, New York, Routledge.Advertising We will write a custom essay sample on The Future of Human Computer Interface and Interactions specifically for you for only $16.05 $11/page Learn More This essay on The Future of Human Computer Interface and Interactions was written and submitted by user Sara L. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

MBO †Management by Objectives

MBO – Management by Objectives Free Online Research Papers Management by objectives (MBO) – Define: Management by objectives is a process through which specific goals are set collaboratively for the organisation as a whole and all units and individuals within it. The goals are then used as a basis for planning, managing organisation activities, evaluation of performance and reward. An effective approach to enhancing organisation effectiveness? Agree? Strengths First of all let’s take a look at strengths of MBO. MBO provides an environment where employees can voice on how their jobs are designed and what their performance targets should be. Aid in planning by making managers establishes goals. Improved communication between both management and employees, because both can express their views on what objectives they can and cannot accomplish. Everybody in the organisation becomes more aware of the organisation’s goals. The evaluation process becomes fairer because people are measured on specified targets and their performance in achieving goals of the organisation. With specific objectives laid out, suggestions from all levels of management can be obtained. Managers will have clearer idea of the vital areas of their responsibility and the standards that are required. Hence, allowing them to focus and utilize their resources. MBO creates a participatory work environment to help employees become more involved. In this way, every subordinate in the organisation is more motivated. Weaknesses It has been said that management by objectives has been a failure more often than a success, here are some problem areas. MBO process requires too much time, effort and paperwork in setting goals, objectives and energy to implement the whole system effectively. Some managers would rather see employees fail just to prove their own superiority. Some managers set unrealistic objectives, placing pressure for performance at the expense of employees. Generally the main barrier to effective MBO is lack of support from top-management, and it is easily stalled by authoritarian managers. Before MBO can be implemented, many changes have to be done in the organisation, including the control procedures and the general style of the management. There may appear problems with goal acceptance and shortages of management and workers skills. Training in counseling and interviewing is needed. The support needed to achieve goal achievement is too often not enough for some managers. When conditions of the organisation changes, objectives must be reviewed and revised. Organisation will lose opportunities if MBO puts on a strict emphasis on creativity or individual innovation in managers and their staffs. Research Papers on MBO - Management by ObjectivesThe Project Managment Office SystemBionic Assembly System: A New Concept of SelfOpen Architechture a white paperInfluences of Socio-Economic Status of Married MalesAnalysis of Ebay Expanding into AsiaIncorporating Risk and Uncertainty Factor in CapitalDefinition of Export QuotasStandardized TestingPETSTEL analysis of IndiaResearch Process Part One

Marketing Plan for beauty salon The Tulip Term Paper

Marketing Plan for beauty salon The Tulip - Term Paper Example Threats 4.0 Objectives and Issues†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦7 i. Objectives ii. Issues 5.0 Marketing Strategy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..8 i. Positioning ii. Product/Service Strategy iii. Pricing Strategy iv. Distribution Strategy v. Marketing Communications Strategy vi. Marketing Research vii. Marketing Organization 6.0 Action Programs..................................................................................................................11 7.0 Budgets†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚ ¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..12 8.0 Controls†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 9.0 Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 10.0 Appendices†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Marketing Plan for beauty salon â€Å"The Tulip† I. Executive summary â€Å"The Tulip† beauty salon is devoted to providing customer satisfactio n by offering them an extremely pleasant experience with top notch service and products in a soothing and serene atmosphere at an exceptionally reasonable cost. Mission: To supply products and services aimed at enhancing beauty while providing an atmosphere for the customers to unwind in. â€Å"The Tulip† beauty salon aims at a market that is ripe for its kind of service and product provision. In this fast paced capitalist world, people more than ever need time to unwind and tend to their bodies and â€Å"The Tulip’ provides them with just the opportunity. An idyllic location has been short listed for â€Å"The Tulip† that is located in XYZ shopping mall very close to Qatar’s main business district. This will allow for women with busy corporate lives to still be able to make time for their beauty regimen due to sheer convenience of location. Customer demand will also be generated from the neighboring residential districts where employed as well as unempl oyed women will make â€Å"The Tulip† their regular choice for beauty salon. â€Å"The Tulip’s† owner, Lucy Jane Marie is a beauty and cosmetology expert who is renowned in her field and has widespread understanding of this business. Due to the owners past success and fame, she will be able to attract additional loyal customers for â€Å"The Tulip†. â€Å"The Tulip’s† competitive edge lies in several factors. First and foremost is its central location, which is within easy access of the target market and gets a lot of foot traffic due to being located in a large and successful shopping mall. Secondly, the beauty salon provides and atmosphere and ambience that is contributes to relaxation, pleasure and beautification of the customer while radiating professionalism. Moreover, there is the convenience factor which is enhanced by setting salon hours around the general schedules of working women. For added convenience â€Å"The Tulip† beau ty salon provides a wide range of products and services so that the customers can avail all beauty related services at the same place and not have to go to different salons for different products and services. Finally, â€Å"The Tulip† beauty salon has the added advantage of gaining from the reputation of its owner Lucy Jane Marie who has been renowned in this industry for many years. II. Current Marketing Situation A. Market

Human rights Essay Example | Topics and Well Written Essays - 1500 words

Human rights - Essay Example However, despite the urgency that terror attacks require of the legal attention, human rights are to be put into perspective as the legislations are crafted. Critics of majority of the recently crafted legislations concerning terrorism activities argue that the legislations fail to acknowledge the provisions of human rights as ought to be. In particular, the article five of the European convention of Human rights has clear provisions as regards the universal human rights ascribed to detainees, or arrests on suspension. Terror attack suspects usually face arrests and detention before prosecution in a court of law locally or even across borders through deportation. During the arrests, detentions as well as the transfer from one country to another, the suspects or the culprits are normally subjected to extreme torture, physically as well as psychologically which according to human rights provisions are not warranted for. As the project describes, the legislation on terror activities hav e greatly revolutionized especially since the 2001 great attack in New York city in America. However, the human rights activists have on the other hand designed and imposed the provisions of human rights that when evaluated against the terror legislations, the laws are all violations to the rights as provided for within the human rights statutes. The fifth chapter of the ‘Convention for the Protection of Human Rights and Fundamental Freedoms’1 stipulates that every individual has a right to safety and freedom. It outlines the provisions that govern human liberty and outlines the only times when personal liberty may be deprived especially in the event of procedures that are prescribed by law. It provides that people have the right to know through being told reasons to their arrest. This implies that prior to the arrest and being to custody for any case of violation to a country’s law, a person is entitled to full information. Detained persons and/or persons arrest ed on suspicion should be taken through trial within a reasonable time. It also provides for releases on conditions of appearing for trial. Detainees or persons in custody and whose rights to liberty are denied through slow trial have equal rights to quickened legal proceedings through which the lawfulness of their detention would be determined. The article also stipulates that under clear confirmation that any of the provisions under the article are deprived to any person under arrest or in detention, then he/she has legal and enforceable provision to compensation. However, the article also provides exceptional circumstances under which the human rights provision to personal liberty may be legally deprived in accordance to defined legislations. Therefore, in summary of the articles provision, all persons have the provisions by law to personal liberty and under the conditions provided for under which the liberty to a person may be infringed, then the deprivation must runs as per the law, continue for a reasonable period of time and must equally be proportionate. However, a critical analysis of the current legislations on terror, the suspects does suffer prolonged pre-charge detention even as compared to other suspects. The controls orders as well as the TPIM (Terrorism Prevention and Investigation

Moses And Jesus Essay Example | Topics and Well Written Essays - 1500 words

Moses And Jesus - Essay Example The birth of Moses came under the oppressive rule experienced by the Israelites while serving as workers in Egypt. They were under Pharaoh2. The aspect of external powers (Not Israelite rulers) that controlled Israelites at their births makes their lives different. The two leaders’ births occurred during oppressive regimes of the leaders controlling the Israelites at the different moments. During the birth of Jesus there was a decree running that ordered the oppression of all male new born children, should they be males. The decree was among the reasons as to why the information on the birth of Jesus remained secretive to many. The birth of Jesus, therefore, occurred at a time when there was fear of the possibility that the child may face the law and, therefore, subjected to death at a young age. After the birth of Jesus, his parents had to find avenues of hiding the child to avoid the child from facing the wrath of the law that required that he dies at a young age, being a ma le child and a Jew3. The birth of Moses, likewise, occurred under circumstances when the regime was oppressive to male Israelites who were just born. The mother of Moses feared that the child would be killed4 because of the oppressive regime of pharaohs that required that all boy children born to the Israelites face death at a tender age. The decision by Moses’ mother was similar to that of Jesus’ parents since she hid the child to escape the provisions of the rule. The two, Moses and Jesus, were lucky to survive despite the strict provision of the law that required their killing at their young ages. Since the parents of the two newborn male children had to escape the killing of their children, they sorted for refuge. The mother of Moses hid her baby in the same country where she gave birth to him, Egypt. The parents of Jesus however, sort refuge in a foreign country. They flew the child to Egypt where they hid the baby for three months. This makes Egypt a common place in the life of the two as a country from which the parents sort refuge. Hence, the life of Jesus and Moses share a commonality since they survived when they sort refuge from Egypt. At birth the two children’s’ parents used a manger and a basket where they placed the babies. Mary wrapped her baby and placed him in a manger since they had little space to accommodate the child at the place where the birth occurred. The manger protected the new child. The wrapping of Moses and the decision to place him into a basket by his mother was to protect him from any external attack at the place where they positioned the child. The proficiency and leadership skills of the two were identifiable from their young ages. Both had traits that displayed efficient leadership skills that turned effective when they started their roles of salvation as well as leadership. A commonality in the lives of the two relates to the favor of God that they had during their early stages of life. Mosesâ⠂¬â„¢ early life experienced the favor of God when the daughter of pharaoh saved5 him from the place where his mother hid him, near the river bank. He brought the child out of the hiding place and elevated him to adopt the royal life at the pharaohs. This came as a sign of favor of God since his stay at the pharaohs played a core role in nurturing leadership characters in him. Jesus experienced God’s blessings at his early life stages. At the age of

Marketing Breakdown and Evaluation for Primark

Marketing Breakdown and Evaluation for Primark According to Hollensen (2007) ,  «Ã‚  global marketing consists of finding and satisfying global customers needs better than the competition, and of coordinating marketing activities within the constraint of the global environment  Ã‚ ». Then, when it come to internationalise , a manager has to think if the capabilities and the resources of the company are sufficient to answer to the need of the consumers in a new market environment. In that essay , it comes to think about: In what way Primarks strategy could correspond to the needs of French customers. In other terms, is there an opportunity to Primark to establish itself in France seeing the French environment. This essay will take in account only the clothing part of Primark and not the home part of Primark seeing the fact that the two markets are singular in an analysis. Irish clothing retailer founded in 1969 under the name of Penneys (still in Ireland) , Primark represented in 2008 3,9% of the global clothing retail value in United Kingdom. (Eurominitor, 2009). With a revenue which have reached 2,314m  £ in 2008, Primark count today 206 stores split among England as a majority with 144 stores ,Ireland Spain, Portugal, Germany , Netherland and more recently in Belgium. (Associated British Food Annual report and account 2009). Source: Primark website, Primark stores in Europe Retail part of the Associated British food group in which it represent in 2009, 25,5% of the entire revenue of the group, Primark enjoy the stability and the power that ABF group bring to the retailer. With a strategy of good quality for cheap price, Primark is after 40 years of experience recognised as a giant in the retail Industry. With a gloomy economic climate which encourage people to look after the opportunity to buy cheaper, some leaders of the French fashion as Zara, Kiabi and HM keep watching close this giant that is surrounding France and that nothing seems to stop. In today competitive market, satisfied the customers are seen as the only source of the firm profits. Well target our market seems to be the key success factors. In Segmented a market, factors such as geography ,demography, Psychographic and behavioural would be relevant to analyse .(Doyle, 2006). Today, Primarks strategy is to propose an entire concept through all these stores.Allowing to realise economy of scale in the production and marketing Primark is able to propose low price. Then, in the target market analysis, it is relevant to analyse if the target market of Primark in UK would be suitable and have an opportunity of growth in France.( because change the target market would bring to much costs for Primark). This table will, through the characteristics of Primarks strategy define the basics of Primarks target market. Primark strategy Target market Men and women clothes lines Women essentially but men Young fashion Under 35 years old Low price : Until 30% less than in HM (lefigaro, 2008) Limited incomes Fashion clothes Fashion conscious Fast moving merchandise New product every 6 week (Business week, 2009) Fashion addict or Heavy users of clothes and footwear always looking for novelty. In 2008, French population from 15 to 35 represented an important part with 38,7% of the total population.(Insee, january 2010) . In terms of clothing consumptions, men consumptions in clothing for the 15-25 is 3,9millliardsà ¢Ã¢â‚¬Å¡Ã‚ ¬ exactly the same than women. (La lettre à ©conomique, October 2010). Moreover, after gloomy 2009 year with a decrease of the consumption on clothing, 2010 represent the stop of the degradation of the clothing consumption with a tiny increase of O,2%. With a young population in expansion, a target market still buying clothes and a general consumption of clothing which restart, there is an opportunity of growth for Primark in France. Sources If we look at the Internationalisation motives of Hollensen (2007), one of the proactive reason which push a company to internationalize is the managerial urge that he define by a reflection of general entrepreneurial motivation of a desire for continuous growth and market expansions. In the recent year, Primark showed the desire of conquest the western Europe by entering in new country such as recently Belgium. According to Bason John, financial director if AB foods, the performances of our new shops in the Iberian peninsula gives us the impulsion to continue our development in the European continent. (fashion daily news, January 2010). Then, the first motive which could bring Primark in France could be the desire to become an European player of the fashion through it expansion all over Europe. One of the others proactive motives present by Hollensen is a foreign market opportunities and market information. Analytical tool such as PESTLE which allowed to get this information. PESTLE SCHEMA Political: Both part of the European union, UK and France benefit from the common European Union policy which facilitate exchange and trade. However, through state aid and by encouraging mergers between French firms to prevent takeovers by foreign firms, French government act against EU policy and still maintain a kind of protectionism.(datamonitor, 2010). Taxarion in france Politic clothe in france Economic With an increasing unemployment rate and a decreasing consumption the last years, it seems that the crisis could represent an ally for Primark. While an IFOP study about the purchasing power shows that 49% that the under 35years old thinks that their purchasing power has strongly decreased (IFOP,2008), the consumption habits of French goes forward the last opportunity to buy cheaper. As a study of clothing in France explain, the success of the sales periods shows that the sales drop mainly due to purchase power constraints but not as a faction rejection.( Datamonitor,October 2009) With it strategy  «Ã‚  sales price » all the year round, the change in french consumer habbits could represent an opportunity . However, the consumer expenditure on clothing is a lot more higher in UK than in France with an expenditure for 2009 of 37805mnà ¢Ã¢â‚¬Å¡Ã‚ ¬ decreasing in comparison with 2008 in France against 40472mn £ in UK ( à ¢Ã¢â‚¬ °Ã‹â€  46542à ¢Ã¢â‚¬Å¡Ã‚ ¬) increasing in comparison with 2008 (Euromonitor, 2010). While expenditure in UK continue to growth when it decrease in France , it could make Primark think that the clothing consumption habits between UK and France are different and then could represent a threat to Primark implementation. Finally for the consumption, aaccording to the clothing in France report 2009, by 2013, clothing sales are forecasted to reach 26,980à ¢Ã¢â‚¬Å¡Ã‚ ¬millions, a 2,1 % rise in constant value compared to 2008 which let hope for primark a brigh future.(Datamonitor,2009) In spite of the fact that Primark is an Irish company, from a market research and data point of view it is more relevant to analyse the accessibility of the French market through the comparison with the English implementation which is more important than the irish one (144 shops in England instead of 38 in Ireland ( Primark website) . However, from a financial side , it is more relevant t deal with the Irish headquarter company where the money is going because Ireland is in eurozone. By dealing with Ireland, primark escape the risk of change rates. Social : In France, fashion remind an important part of the culture. Then , according to a study , French people are still attached to the brand and the luxury in the fashion sector and would prefer after use the sales period ( 41%) , buy cheapest brand (33%).(IPSOS,2008). Then, even if that trend does not automatically represent Primark target market (under 35)which can not necessarily afford luxury brand, French culture in the fashion sector could represent a threat for Primark. France has to face to the ageing of it population. Until 2050, 1/3 of the population will be ageing more than 60 years old. (insee, 2006) Whike some of Primarks competitors such as kiaby (which propose a fashion for the whole family), could begin a  «Ã‚  senior marketing  Ã‚ » by proposing clothing for senior, Primark could not enjoy this opportunity risking to break it strategy and positioning and lost it target. In an article about the factors of primarks success, Susan Segal-Horn says The focus part of Primarks strategy is the specific customer segment it focuses (open2,2005).With a clear positioning , Primark answer to a special target marget needs. En tentant de profiter de cette tendance forward the senior marketing. It ageing of population represent an indirect threat for pirmark because it not concern it target but it coulb beneficy to it competitors which could gain a competitive advantage. Technological : In spite of the fact that the technological aspect is not the most relevant in the implementation of Primark in France, it is important to notice that the evolution and increase of the new technology influence the consumers to purchase more technological product to the detriment of others goods such as clothes + references sur ca. In Primarks case ,legal and environmental factors are linked.. According to a study, fashion industry remain one of the most exploitive in the word, both to people and environment (euromonitor, 2009). However, consumers are more and more aware of the environmental aspect of goods. Often critics for this workers conditions, Primark is now part of Ethical Trading initiative which which guarantee the protection of workers and environment. (primark website) textille France report bureau) Porter pour competition analysis in an industry p 106-107 Analysis an environment , it also analysis the competitive environment to be able to gain a competitive advantage. According to Michael porter, competitive strategy must grow out of a sophisticated understanding of the rules of competition that determine an industrys attractiveness. (competitive advantage, 1985). Sources : The five competitive forces that shape strategy by Michael E. Porter , Harvard business review , January 2008 Power of suppliers: Always looking to reduce is costs, primark has got buyers team in UK and Ireland travel internationally to seek out the most competitive suppliers. Then primark has got a lot of small suppliers instead of a big one which made the power of suppliers really low. Cf citation pour dire que voyage partout. Threat of new entrants : Low because of the hogh costs set up et high competition. Power of buyer: As there are multiplayers in the markets and now customers are more sensitive towards the price so they visit every shop and they make decision and the switching cost is also not to high Substitutes product: High because others company are offering similar product with low price and now it is very easy to customer to switch from one product to other as ther have become more choosey. Rivalry: To get a well understanding of the opportunity that primark has in France, a SWOT analysis will be helphul Strengh weakness Opportunity Threats Conclusion sur competition : france competitive mais uk aussi et primark se demarque. CCL PARTIE ANALYSE: ACCESSIBILITY DU MARCHE cf p 247 Laccessibilità © du marchà © francais pour primak est donc bonne bien que representatn un challenge. According to clothing in France report,  «Ã‚   In terms of market share, the leader have the ability to adapt quickly to market demand by offering many different collection => Primark Representing in 2010 0,7% of the global brand share in the retailing sector in UK (euromonitor international, 2010)

Health and Diet Essay -- essays research papers

Health and Diet Abstract: With my personal life experience I'd like to clarify that a healthy diet and physical exercises help to lose weight. This passage introduces some scientific means to keep fit and, from both sides, indicates the effection that it may have brought along. Another point is that one should choose an appropriate way according to his personal case. Frustration and troubles are often met, but how to deal with them depend on ourselves. What is cricial is about persistence, optimism and rationalism.  ¢Ãƒ ±.Introduction £Ã‚ ºKeeping-fit is sweeping us while some irrational ideas, rather than appropriate ways to lose fat are penetrating into our life. Most people don't employ scientific ways so that body was badly damaged, even never repaired automatically. We recommend appropriate ways which not only perform the function of losing weight, also continue to help to establish personal confidence. One could enjoy the whole process rather than sense some burden. This passage wants to tell us the importance of scientific means to keep fit and take some focus on emotional change when dieting.  ¢Ãƒ ².Body: Keeping fit, at any present time, may fill up your mind. Dieting and sports have come by, playing the theme of the life. Now our focus is on which way to be the best way for you to keep fit. In my grade 3 of senior high school, I weighed 80 KG. I had been embarrassed to be of that kind of figure, when looking at myself, let alone when accepting others ¡Ã‚ ¯ unusual sight and ...